Hi, my name is Fernanda Jara Meza.

I'm a graphic designer, and the illustrator behind Punto y Raya.

I work across two paths: illustration as artistic exploration, and graphic design for branding and digital platforms.

Photo of Fernanda Jara Meza Open sketchbook with illustrations

Art


Illustration Portfolio: Punto y Raya

Illustration Portfolio: Punto y Raya

Illustration Portfolio: Punto y Raya

El Vino y el Tiempo: Illustrations and Art Direction

El Vino y el Tiempo: Illustrations and Art Direction

El Vino y el Tiempo: Illustrations and Art Direction

Visual Exploration of Emptiness

Visual Exploration of Emptiness

Visual Exploration of Emptiness

Exploration mixed-media technique

Exploration mixed-media technique

Exploration mixed-media technique

Punto y Raya tattoo

Punto y Raya tattoo

Punto y Raya tattoo

La Terminal: Cover Art

La Terminal: Cover Art

La Terminal: Cover Art

Design


Bioderma

Bioderma: Design for External Communication

Bioderma: Design for External Communication

Social Assets

Social Assets

Social Assets

Branding 888

Branding: 888

Branding: 888

Credicorp

Credicorp: Embajadores Toolkit & Digital Assets

Credicorp: Embajadores Toolkit & Digital Assets

Fernanda Jara Meza

I've always looked at the world with curiosity.

I've always been drawn to small details: gestures, colors, textures, memories. Over time, I realized I needed a way to process everything I observe and feel, and creating became that language. Design gave me structure and clarity; illustration gave me space and freedom. I naturally move between these two ways of thinking: one more analytical and intentional, the other more intuitive and emotional.

As a designer, I build visual systems with purpose. As an artist, I transform what feels internal into something tangible, something I can share.

Creating allows me to give form to what I carry inside, and both sides continue to shape how I see the world and how I grow within it.

Graphic designer Greater studio — New York 2025 - 2026
Jr. Graphic designer APOYO Comunicación — Perú 2022 - 2024
Internship Design Agencies — Perú 2021 - 2022